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Meet Amanda, a high-growth-high-energy leadership advisor & proxy to the CEO and liaison to the C-suite, acting as ‘Chief of Staffs or ‘VP Ops/Growth’ to high-growth projects. She is often referred to internally as CRO/CGO/Chief of Staff/ VP of Ops/ VP of Growth; whether as an in-house or fractional C-suite member who leads growth projects, supports leadership teams, and builds growth cultures, resulting in higher revenue/returns in less time.

meet Amanda Bonnell 

CGO / CRO /  CPO  / Chief of Staff 

RUNWAY 2 Scale, Inc.

Amanda is a highly recognized CGO/CRO/CPO/Chief of Staff, with the added bonus of being the creator of growth cultures.  She has carved her own niche within the high-growth private company & private equity sector.

Amanda is an incredible proxy to the CEO, by leading growth projects, achieving mission buy-in, removing leadership friction, while keeping leadership informed of potential opportunities & obstacles. 

    I.   Higher Revenue Achieved in 3-5 years.
    II.  Growth Cultures created that massively impact results/revenue/returns.
    III.  Achieve Greater Focus: No more slow down from lack of transparency or mission buy-in, so leadership teams can focus on growth goals and PE teams can focus on new deals, rather than waste time on leadership friction, & misalignment of goals.

Not having a ‘Chief of Staff or CGO/CRO/CPO’ role results in lower & slower returns, friction & distraction, for all teams, and investor (LP) disappointment.

Contact Amanda to learn more about the role of a ‘CGO/CRO/CPO/Growth Director/Chief of Staff: Growth Projects’ at:

To meet her and book a complimentary consultation, click here. 


"Amanda has a natural ability to connect with people quickly.   She is an excellent problem solver, that identifies leadership potential and their ability to impact revenue. She's smart, with an incredible sense of consumer trends and was a tremendous asset to us as we were growing our business. She’s an excellent coach for business leadership transitions.  I highly recommend working with her!"

Managing Partner | Executive Services Firm

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RUNWAY 2 SCALE Terminology:

GROWTHOLOGY: The psychology of a growth mindset. This is a future forward view providing one with a clear lens on how to execute decisions today based on the future goal, while eliminating limiting beliefs, which is necessary for success personally and professionally. Growthology is the corner stone to effective Revenue-Centric-Communication, where growth based communication directly impacts revenue and affectively turning a challenge into opportunity. 


FORESIGHT: Amanda’s future-forward-lens provides foresight, not just insight, to guide today's business leaders with her growth-based-decision-making-methodology. This methodology fuses innovative scale strategies with consumer-casting, layered with her Harvard-learned disruptive framework.  Ultimately providing clients with clear steps to get from planning to executing strategies that disrupt their industry and provide sustainable growth via adaptability.


CONSUMER-CASTING (human-behavior forecasting): Bonnell has an uncommon and powerful interpretation of human/consumer behavior paired with data analytics & trends, human empathy and problem-solving. She uses this to predict consumer needs now and in the future; without relying solely on historical trends or industry norms. She calls this 'Client/Consumer-Casting'; where she uses her Statistical Prediction Methodology to define & predict behavior.  

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“Understand the power of foresight. Translate that into prioritized execution. Make the committment. Pair with a coach to guide you through disrupting your industry, as you adapt & grow as a leader.

Gaining that acute understanding is the way you will scale your business.”

~  Amanda K. Bonnell, Scale Strategist & Growth Coach

See what Amanda is up to

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